When you have a movie featuring one of the most famous and beloved icons of all time, and you can't even hold the second weekend?? And you drop more than 50%? Yeah, that's a BIG Doomsday-sized problem.
Most famous, beloved icons of all time? Possibly, but so is Mickey Mouse.
I'm a diehard Supes fan (if you couldn't tell

) but you'd have to be living under a goddamn rock not to know the ultimate struggle the Superman character has been in within the last few decades PLUS.
Not only was his character dragged through an ugly legal battle, but creators within DC themselves threw their hands up in the air in the comic-lore.
He's been written pathetically through the years until recently and polls show his popularity percentages are nowhere NEAR the likes of Iron Man, Batman or even Spidey or the Avengers and the failure of Superman Returns in '06 didn't help matters.
The "most beloved", outdated, "Boy Scout" icon doesn't necc. mean he's the most popular. In fact, people go out of their way to make fun nowadays (that's an understatement.)
MOS's aim was to bring him back to the younger audience and re-create a new direction. SUCCEEDED.
As for the BO, you are so hooked on that big drop the second week, but fail to note the facts that are clearly out there that show why the film has taken that second week beating.
You're still underestimating the stabilization of the film that the numbers are now showing whilst losing screens by the day within a fierce June competition, one where June hasn't seen for years.
WB estimated MOS to have a $70-80 million dollar opening weekend and it crushed their expectations.
Why the fuck not? Nolan's name, as well as his involvement with Batman, was heavily promoted in nearly all MOS trailers and publicity materials. The expectation, given the character's pedigree and Nolan's record, was for Batman-type business.
Nolan's name could only do so much. He barely worked on the project. But you also fail to realize that the film also was tied to critical whipping boy Zack Snyder's name as well.
It was widely known way before-hand that this was Zack Snyder's baby and he claimed time and time again that no-way shape or form could Superman ever be compared to Batman, especially in Christopher Nolan's world where only Batman exists.
DC has their own formula to work off of and it's a grounded universe. Other than that, you can't parallel Batman-type business or even remotely expect that in the BO (even though merchandise is practically out-selling Batman at this point.)
Man of Steel has the success of BB, TDK, and TDKR going for it, as well as Nolan's clout.
You know what else it has going against it? Zack Syder, Watchmen, Suckerpunch, Green Lantern and Superman Returns. Nolan barely did ANYTHING with this project other than slightly over-see things. BB, TDK and TDKR is its own entity, one to where it's a STANDALONE franchise, something Nolan bashed into everybody's faces.
At this juncture, MOS is the only successful franchise WB has to claim off of moving forward and the numbers are performing on par to where they should be.
The only one fooling himself is you.
When you're saying things like this then turn around and state this:
There will be no MOS sequel. You heard it here first.
..then it's widely clear that I'm not the one being fooled..
There will be no MOS sequel. You heard it here first.
Highlighted, bookmarked and SAVED. We shall see, my friend.
